Replying With a Video Is the Cheapest Post You Can Make
Do video replies get more views on TikTok? Often, because the comment already did the hook's job. Here is when a reply earns reach and what it rarely earns.
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The First Hour: What Comments Actually Do for Your Reach
Do comments help the TikTok algorithm? Yes, but not the way most creators assume. Here is what comment velocity signals in the first hour, and what it cannot fix.