How Instagram Decides What Niche You're In
Instagram's algorithm assigns your niche from the video itself, not your bio. Here's how that classification actually works, and why mixing niches resets your reach.
Ghost Engagement: Views but No Saves, Shares, or Follows
Getting views but no followers on TikTok or Reels means your video earned passive attention and no active signals. Here's how to diagnose it and fix it.